PIPages
Labs

Yan Wang

George Washington University, DC·Public Health & Epidemiology

Tobacco use does not fall evenly across the population. Illness and death from smoking and other tobacco products hit some groups harder than others, including Black and Hispanic individuals, people with lower socioeconomic status, and rural residents.

Fields

Public Health & Epidemiology

Social Science

Psychology

Topics

tobacco use

smoking

e-cigarettes

Grants
1 known grant, through Mar 2027

What they work on

  1. Characterize trajectories in tobacco use over time among US adults, including use of distinct products, any product, multiple products and flavored products, using the nationally representative longitudinal PATH cohort.
  2. Identify pathways underlying differences in tobacco use over time across high-risk subpopulations, testing tobacco marketing exposure and product perceptions of risk and social norms as mechanisms.
  3. Examine how marketing exposure and product perceptions change over time among youth, as outcomes in their own right and, where prevalence allows, as mechanisms leading to tobacco use in high-risk subgroups.

More about the research

Much existing research describes these groups using fixed social labels such as race, without explaining what actually drives the difference. Today's market also contains many distinct products, from cigarettes to electronic and flavored products, each with its own appeal, and research has not kept pace with how different subgroups take them up over time.

Why it matters

Tobacco-related disease falls disproportionately on Black and Hispanic individuals, lower-income groups and rural populations. Showing which products these groups take up over time, and how marketing exposure and risk perceptions drive that uptake, could inform targeted prevention programs and regulatory action such as limits on marketing directed at high-risk subpopulations, with the aim of lowering the national burden of tobacco-related disease.

Known grants

From NIH and NSF research grants. Labs often have other funding we can't see.

Tobacco use trajectories and related mechanisms among US adults and youth

NIH · Apr 2025 – Mar 2027

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Relate the density of tobacco and e-cigarette stores around schools, and how close they are, to county-level youth e-cigarette use and marketing exposure in Florida, including differences by demographics and racial/ethnic segregation.

The school

George Washington University: 13 labs on PI Pages, $382M a year on research, 225 research doctorates a year.

More about George Washington University

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